Creating better places for people and business

How can places create both economic and social value to people and businesses? How do we create places people want to live in? How can the public and private sectors together move towards Creating Shared Value?

3rd of April 2019
Münchenbryggeriet
Stockholm, Sweden

More speakers announced soon!

Mia Kemppaala

Polar Bear Pitching | Do exceptional things with the uniqueness of your place

Guðrið Højgaard

Faroe Islands | Creating impactful content with stakeholders and building on marketing success.

Anna König Jerlmyr

Mayor of Stockholm | How Stockholm is A Woman's Place

Ramon Marrades

La Marina de Valencia, Spain | Making a city more attractive and profitable – the Valencia case

Jorick Beijer

Class2020 | Co-living as a means to attract and retain talents and investments

Mariela Alfonzo

State of Place | Data-drive urban design and the triple bottom line.

Luuk Helleman

The Hague | Branding is placemaking + place promotion.

Laura Kamras

Finnish Ministry of Foreign Affairs | Successfully managing a country brand and using values and dialogue, engaging target audiences.

Helena Renström

Skellefteå | Building a brand that attracts investments

Catharina Vinther Engqvist

Invest in Aalborg | How to build a Chinese-Nordic bridge against all odds

Ivan Jimenez Aira

Bilbao | Digitalising talent attraction

Svanhild Sondresen

Greater Stavanger | How to reposition a region and earn a new reputation?

Anders Frølund

Aarhus University | Increasing business tourism in a win-win-win solution

Helena Nordström

Placebrander | Small and remote but world famous

Mats Hederos

Urban Escape | Creating meeting places that provide value for society and for businesses.

Lotta Andersson

Visit Sweden | Country & Capital: better results through co-operation

Gabriella Augustsson

Swedish Ministry of Foreign Affairs | How manage a successful country brand

Elina Nurmi

Helsinki | Fireside chat: building an International House

Leonardo Ortega

Work in Estonia | Fireside chat: building an International House

Michael Persson Gripkow

Visit Sweden | Country & Capital: better results through co-operation

Pärtel-Peeter Pere

Future Place Leadership | Moderator

Previous years speakers

Jouni Eho

Kotka, Finland | Reimagining a city as the curriculum for the learning environment of the 21st Century

Claire Tan

Ministry of Communications and Information, Singapore | Destination marketing and nation branding - The Singapore Story

Erik Ruth

Nordic Surfers Sweden | Place branding through sustainable cultural events.

Lykke Geisler Yakaboylu

Visit Greenland | Using values and stakeholders to create a brand of Greenland

Moa Björnson

Træna Island & Artica Svalbard | How tiny places far away can be in the lead of innovative thinking and doing

Louise Juhl

Copenhagen Capacity | Building a leading business hub through digital marketing

Tobias Grut

Nordic Council of Ministers | Rethinking the concept of place branding

Mateu Hernández

Barcelona Global | Engaging business, civic, cultural and scientific leaders on a common strategy to promote the city.

See all previous years speakers

This is the largest annual
investment promotion,
place development and
marketing event in the Nordics.

You design
your own places.

A one day event organised for private and public professionals working with investment promotion, economic development, talent attraction and tourism. In 2017 in Helsinki we had 150 people from 13 countries. In 2018 in Copenhagen we had 210 people from even more countries!

The agenda - a practical overview with actionable lessons from best practises examples of cities, regions and countries that have done an outstanding and recognised work in making their place more attractive to their target groups and citizens.

Presented by:

Hosted by:

Program

Download Print version

09:00

Speakers of 2019

These are the speakers for the 2019 event.

Aarhus University | Increasing business tourism in a win-win-win solution

La Marina de Valencia, Spain | Making a city more attractive and profitable – the Valencia case

The Hague | Branding is placemaking + place promotion.

Faroe Islands | Creating impactful content with stakeholders and building on marketing success.

Invest in Aalborg | How to build a Chinese-Nordic bridge against all odds

Placebrander | Small and remote but world famous

Skellefteå | Building a brand that attracts investments

Helsinki | Fireside chat: building an International House

Swedish Ministry of Foreign Affairs | How manage a successful country brand

Visit Sweden | Country & Capital: better results through co-operation

Bilbao | Digitalising talent attraction

Work in Estonia | Fireside chat: building an International House

State of Place | Data-drive urban design and the triple bottom line.

Greater Stavanger | How to reposition a region and earn a new reputation?

Finnish Ministry of Foreign Affairs | Successfully managing a country brand and using values and dialogue, engaging target audiences.

Mayor of Stockholm | How Stockholm is A Woman's Place

Visit Sweden | Country & Capital: better results through co-operation

Future Place Leadership | Moderator

Polar Bear Pitching | Do exceptional things with the uniqueness of your place

Urban Escape | Creating meeting places that provide value for society and for businesses.

Class2020 | Co-living as a means to attract and retain talents and investments

Conference Kit: materials, lunch, reception.

Stay tuned for the programme!

Register to the conference!

Registration below

April 3rd
Doors open 8.00
Conference 8.45-17.00
Networking reception at 17.00

PRICE:
450 € per person
350 € per person with 2 and more people

Price includes conference materials, lunch and reception.
Price excludes VAT.

Stay tuned for the programme!

Register to the conference!

Münchenbryggeriet

Torkel Knutssonsgatan 2, Stockholm, Sweden

view location on Google maps

Creating better places for people and business

Creating better places for people and business

More speakers announced soon!

Mia Kemppaala

Guðrið Højgaard

Anna König Jerlmyr

Ramon Marrades

Jorick Beijer

Mariela Alfonzo

Luuk Helleman

Laura Kamras

Helena Renström

Catharina Vinther Engqvist

Ivan Jimenez Aira

Svanhild Sondresen

Anders Frølund

Helena Nordström

Mats Hederos

Lotta Andersson

Gabriella Augustsson

Elina Nurmi

Leonardo Ortega

Michael Persson Gripkow

Pärtel-Peeter Pere

Previous years speakers

Jouni Eho

Claire Tan

Erik Ruth

Lykke Geisler Yakaboylu

Moa Björnson

Louise Juhl

Tobias Grut

Mateu Hernández

This is the largest annual investment promotion, place development and marketing event in the Nordics.

You design your own places.

Program

09:00

Speakers of 2019

Stay tuned for the programme!

Register to the conference!

April 3rd Doors open 8.00 Conference 8.45-17.00 Networking reception at 17.00

Stay tuned for the programme!

Register to the conference!

Register

Creating better places
for people and business

This is the largest annual
investment promotion,
place development and
marketing event in the Nordics.

You design
your own places.

April 3rd
Doors open 8.00
Conference 8.45-17.00
Networking reception at 17.00