7 March 2018
Copenhagen, Denmark

Places of tomorrow

How to turn the soft values of your place DNA into digital conversion and business? What gives you the competitive advantage in place branding?

March 7th, 2018
Copenhagen, Denmark

Speakers for 2018

Claire Tan

Ministry of Communications and Information, Singapore | Destination marketing and nation branding - The Singapore Story

Jouni Eho

Kotka, Finland | Reimagining a city as the curriculum for the learning environment of the 21st Century

Martin Güll

Helsingborg city | Rethinking the place experience with digital partnerships

Erik Ruth

Nordic Surfers Sweden | Place branding through sustainable cultural events.

Lykke Geisler Yakaboylu

Visit Greenland | Using values and stakeholders to create a brand of Greenland

Moa Björnson

Træna Island & Artica Svalbard | How tiny places far away can be in the lead of innovative thinking and doing

Louise Juhl

Copenhagen Capacity | Building a leading business hub through digital marketing

Tobias Grut

Nordic Council of Ministers | Rethinking the concept of place branding

Mateu Hernández

Barcelona Global | Engaging business, civic, cultural and scientific leaders on a common strategy to promote the city.

Nikolaj Lubanski

Copenhagen Capacity | Innovating Talent Attraction

Nelly Gocheva

The New York Times, T Brand Studio | Place Branding: How to maximise global audience engagement with your brand

Kaspar Korjus

Enterprise Estonia | e-Residency: digital disruption and country branding. 

Pärtel-Peeter Pere

Future Place Leadership | Moderator

This is the largest annual
place branding, marketing and
investment promotion event
in the Nordics.

of places
is yours
to make.

A one day event organised for private and public professionals working with economic development, communications, talent attraction, investment promotion and tourism. The speaker and participants line-up is getting larger and more international by the year, with 2017 in Helsinki having 150 people from 13 countries.

The agenda covers best practise examples of cities, regions and countries that have done an outstanding and recognised work in making their place more attractive to their target groups and citizens.

Conference Kit: materials, lunch, reception.

Register to the conference!

Check our place branding videos!


Download the programme!

Registration below

March 7th
Doors open 8.30.
Conference 9.00- 17.00
Networking reception at 18.00

450 € per person
350 € per person with 2 and more people

Prices exclude VAT, includes conference materials, lunch and reception.

Register to the conference!

Check our place branding videos!


Download the programme!

Langelinie Pavillonen
Langelinie 10
DK-2100 Copenhagen

view location on Google Maps


Register for the event by filling out the form below

450 € or 350 € per person if 2 or more

I accept that the registration is binding.