2nd of April 2020
Oslo, Norway
Register

Creating better places
for people and business

2nd of April 2020
Oslo, Norway

Creating better places for people and business

Creating better places for people and business. This conference is about making a change in places. Real changes have real impact. Who takes responsibility for making better places?

2nd of April 2020
Oslo City Hall, Bankettsalen
Oslo, Norway

Speakers at #NPBC20

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Greg Clark
Keynote | Rebranding cities as the main vehicle for economic growth, innovation and fighting climate change.
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Øyvind Såtvedt
Oslo Region Alliance | Motivating stakeholders in a place branding framework and creating win-win situations.
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Ank Hendriks
Utrecht | City branding, placemaking for a healthy city, solving global challenges
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Raymond Johansen
Oslo City | What others could learn from the European Green Capital 2019.
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Inga Hlín Pálsdóttir
Promote Iceland | Beyond sustainability - making an impact with responsible tourism
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Laura Lindeman
Talent Boost | A unique and innovative national talent attraction management programme
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Catharina Vinther Engqvist
Invest in Aalborg | How to build a Chinese-Nordic bridge against all odds
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Katarina Thorstensson
Gothenburg | European Capital of Smart Tourism 2020  
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Anne Beate Hovind
Future Library | Why invest in public art, what tangible benefits it gives a city and how other cities can learn from it. 
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Martin Boisen
Workshop | Place Brand Management in practice
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Kjartan Slette
Unacast | Data-based urban planning, economic development and services for people.
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Jennifer Vallee
CityStudio | Urban development by collaboration and giving students a new role in shaping their city
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Kristofer Ågren
Telia | Data-based urban planning, economic development and services for people.
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Pärtel-Peeter Pere
Future Place Leadership | Moderator
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Stay tuned for more speakers!
register now

Previous years speakers

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Anna Gissler
Stockholm Business Region | How Stockholm is A Woman's Place
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Bernie Borgeson
Edmonton Economic Development | How grassroots create an authentic, lasting and powerful global brand
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Guðrið Højgaard
Faroe Islands | Creating impactful content with stakeholders and building on marketing success. 
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Mia Kemppaala
Polar Bear Pitching | Do exceptional things with the uniqueness of your place
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Henrik Holmskov
Viborg | How can small cities attract major investments like an Apple data centre?
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Luuk Helleman
The Hague | Branding is placemaking + place promotion.
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Ramon Marrades
La Marina de Valencia, Spain | Making a city more attractive and profitable – the Valencia case
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Petra Weslien
Truecaller | How does a company benefit from city branding
See all previous years speakers

This is the largest annual 
investment promotion,
place development and
marketing event in the Nordics.


You design
your own places.

A one day event organised for private and public professionals working with investment promotion, economic development, talent attraction and tourism. In 2017 in Helsinki we had 150 people from 13 countries, 2018 in Copenhagen and 2019 in Stockholm over 220 people from even more countries!

The agenda - a practical overview with actionable lessons from best practises examples of cities, regions and countries that have done an outstanding and recognised work in making their place more attractive to their target groups and citizens.

Program

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Time
Theme
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To be announced!

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Keynote | Rebranding cities as the main vehicle for economic growth, innovation and fighting climate change.
Oslo City | What others could learn from the European Green Capital 2019.
Utrecht | City branding, placemaking for a healthy city, solving global challenges
Oslo Region Alliance | Motivating stakeholders in a place branding framework and creating win-win situations.
Promote Iceland | Beyond sustainability - making an impact with responsible tourism
Gothenburg | European Capital of Smart Tourism 2020  
Invest in Aalborg | How to build a Chinese-Nordic bridge against all odds
Talent Boost | A unique and innovative national talent attraction management programme
Future Library | Why invest in public art, what tangible benefits it gives a city and how other cities can learn from it. 
Unacast | Data-based urban planning, economic development and services for people.
Telia | Data-based urban planning, economic development and services for people.
Workshop | Place Brand Management in practice
Future Place Leadership | Moderator
CityStudio | Urban development by collaboration and giving students a new role in shaping their city
Conference Kit: materials, lunch, reception.

Stay tuned for the programme!

Register to the conference!

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Registration below

April 2nd
Doors open 8.00
Conference 8.45-16.30
Networking reception at 16.30

PRICE:
450 € one person
350 € per person with 2 and more people

Price includes conference materials, lunch and reception.
Price excludes VAT.

Stay tuned for the programme!

Register to the conference!

Oslo City Hall
Rådhusplassen 1, 0037 Oslo, Norway

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Register

Register for the event by filling out the form below

450 € per person (excluding VAT)
350 € per person with two or more (excluding VAT)
Price includes conference materials, lunch and reception.

Do you want to register more people to the conference?

Country:

The final price will include Norwegian VAT 25%. We will provide you with the information on how to reclaim VAT from Norway as an organisation or company.

I accept that the registration is binding. Participant name(s) can be changed, but ticket(s) cannot be cancelled.