Creating better places for people and business

Creating better places for people and business. This conference is about making a change in places. Real changes have real impact. Who takes responsibility for making better places?

2nd of April 2020
Oslo City Hall, Bankettsalen
Oslo, Norway

Speakers at #NPBC20

Greg Clark

Keynote | Rebranding cities as the main vehicle for economic growth, innovation and fighting climate change.

Øyvind Såtvedt

Oslo Region Alliance | Motivating stakeholders in a place branding framework and creating win-win situations.

Ank Hendriks

Utrecht | City branding, placemaking for a healthy city, solving global challenges

Raymond Johansen

Oslo City | What others could learn from the European Green Capital 2019.

Inga Hlín Pálsdóttir

Promote Iceland | Beyond sustainability - making an impact with responsible tourism

Laura Lindeman

Talent Boost | A unique and innovative national talent attraction management programme

Anne Beate Hovind

Future Library | Why invest in public art, what tangible benefits it a city and how other cities can learn from it.

Jennifer Vallee

CityStudio | Contemporary placemaking is with collaboration and what new role students should take in every city.

Catharina Vinther Engqvist

Invest in Aalborg | How to build a Chinese-Nordic bridge against all odds

Kjartan Slette

Unacast | Data-based urban planning, economic development and services for people.

Kristofer Ågren

Telia | Data-based urban planning, economic development and services for people.

Previous years speakers

Anna Gissler

Stockholm Business Region | How Stockholm is A Woman's Place

Bernie Borgeson

Edmonton Economic Development | How grassroots create an authentic, lasting and powerful global brand

Guðrið Højgaard

Faroe Islands | Creating impactful content with stakeholders and building on marketing success.

Mia Kemppaala

Polar Bear Pitching | Do exceptional things with the uniqueness of your place

Henrik Holmskov

Viborg | How can small cities attract major investments like an Apple data centre?

Luuk Helleman

The Hague | Branding is placemaking + place promotion.

Ramon Marrades

La Marina de Valencia, Spain | Making a city more attractive and profitable – the Valencia case

Petra Weslien

Truecaller | How does a company benefit from city branding

See all previous years speakers

This is the largest annual
investment promotion,
place development and
marketing event in the Nordics.

You design
your own places.

A one day event organised for private and public professionals working with investment promotion, economic development, talent attraction and tourism. In 2017 in Helsinki we had 150 people from 13 countries, 2018 in Copenhagen and 2019 in Stockholm over 220 people from even more countries!

The agenda - a practical overview with actionable lessons from best practises examples of cities, regions and countries that have done an outstanding and recognised work in making their place more attractive to their target groups and citizens.

Presented by:

Hosted by:

Program

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To be announced!