Greg Clark
Keynote | Rebranding cities as the main vehicle for economic growth, innovation and fighting climate change.
Simon Anholt
Place Branding 2.0 - A new manifesto for place image
Ank Hendriks
Utrecht | City branding, placemaking for a healthy city, solving global challenges
Eva Jilkén
Vi Landsbyggare | How to attract entrepreneurs to the countryside?
Brian Twomey
Tourism Ireland | Leveraging the potential of film for tourism and economic development
Martin Roos
Eskilstuna | The world capital of recycling
Helene Friis
Norway | Nation branding and sustainable solutions
Siw Andersen
Oslo Innovation Week | How to use platform thinking as a way of place branding?
Raymond Johansen
Oslo City | What others could learn from the European Green Capital 2019.
Pipa Turvanen
Talent Boost | A unique and innovative national talent attraction management programme
Anne Beate Hovind
Future Library | Why invest in public art, what tangible benefits it gives a city and how other cities can learn from it.
Kjartan Slette
Unacast | Data-based urban planning, economic development and services for people.
Kristofer Ågren
Telia | Data-based urban planning, economic development and services for people.
Anna Gissler
Stockholm Business Region | How Stockholm is A Woman's Place
Bernie Borgeson
Edmonton Economic Development | How grassroots create an authentic, lasting and powerful global brand
Guðrið Højgaard
Faroe Islands | Creating impactful content with stakeholders and building on marketing success.
Mia Kemppaala
Polar Bear Pitching | Do exceptional things with the uniqueness of your place
Henrik Holmskov
Viborg | How can small cities attract major investments like an Apple data centre?
Luuk Helleman
The Hague | Branding is placemaking + place promotion.
Ramon Marrades
La Marina de Valencia, Spain | Making a city more attractive and profitable – the Valencia case
Petra Weslien
Truecaller | How does a company benefit from city branding
Jorick Beijer
The Class of 2020 | The Co-Revolution in Living, Working & Learning
Mariela Alfonzo
State of Place | Data-drive urban design and the triple bottom line.
Laura Kamras
Finnish Ministry of Foreign Affairs | Branding the happiest country on earth
Felix Laate
Greater Stavanger | How to reposition a region and earn a new reputation?
Anders Frølund
Aarhus University | Increasing business tourism in a win-win-win solution
Mats Hederos
Urban Escape | Creating meeting places that provide value for society and for businesses.
Lotta Andersson
Visit Stockholm | Country & Capital: better results through co-operation
Gabriella Augustsson
Swedish Ministry of Foreign Affairs | How manage one of the best country brands in the world
Elina Nurmi
Helsinki | Fireside chat: building an International House
Leonardo Ortega
Work in Estonia | Fireside chat: building an International House
Martin Güll
Helsingborg city | Rethinking the place experience with digital partnerships
Jouni Eho
Kotka, Finland | Reimagining a city as the curriculum for the learning environment of the 21st Century
Claire Tan
Ministry of Communications and Information, Singapore | Destination marketing and nation branding - The Singapore Story
Erik Ruth
Nordic Surfers Sweden | Place branding through sustainable cultural events.
Moa Björnson
Træna Island & Artica Svalbard | How tiny places far away can be in the lead of innovative thinking and doing
Louise Juhl
Copenhagen Capacity | Building a leading business hub through digital marketing
Tobias Grut
Nordic Council of Ministers | Rethinking the concept of place branding
Mateu Hernández
Barcelona Global | Engaging business, civic, cultural and scientific leaders on a common strategy to promote the city.
Nelly Gocheva
The New York Times, T Brand Studio | Place Branding: How to maximise global audience engagement with your brand
Kaspar Korjus
Enterprise Estonia | e-Residency: digital disruption and country branding.