Host this year: Oslo, Norway

Elina Nurmi

Elina is the Project Manager who was responsible for establishing the International House Helsinki in late 2017.

This makes the Helsinki talent ecosystem much more attractive, because this one-stop-shop provides great service instead of bureaucracy.

Like many European cities and regions, Helsinki too faces a growing challenge with labour shortages in key areas. High index rankings and start-up buzz help, but more action is needed.

The city of Helsinki and its partnering organisations have recently launched a brand new service model, along with a new customer service center, the International House Helsinki.

It’s a one-stop shop that provides most of the information and public authority services needed by newly arrived internationals under one roof. Its services private international newcomers as well as companies and employers who want to recruit them.

What can others learn? One valuable lesson: significant improvements that add considerable value for customers and stakeholders can be made with little financial investment: increase cross-administrative co-operation, share information and eliminate overlap of duties and functions. An added bonus – measures that improve customer service and experience are also likely to result in more cost-efficient administrative procedures.

Together with Leonardo, Elina will talk about the dos and don’ts of motivating collaboration  of public organisations and making the impossible possible.

Elina Nurmi,
Helsinki | Fireside chat: building an International House


Register for the event by filling out the form below

450 € one person
350 € per person with 2 and more people

Price includes:
1) conference materials
2) lunch
3) a two year free access to Nordic Place Branding Digital Library – a collection of recorded presentations from NPBC presentations since 2019
4) “White Paper on Place Branding” by September.

Price excludes VAT.

Do you want to register more people to the conference?


I accept that the registration is binding. Participant name(s) can be changed, but ticket(s) cannot be cancelled. Should the Covid-19 situation persist and the conference in Oslo on November 26th cannot be held in the physical location, I accept that the event will be substituted as a webinar.


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