Host this year: Oslo, Norway

Jorick Beijer

Jorick is the Director of The Class of 2020

Sustainable housing is an increasingly complex issue in many cities. Where will all the talents that cities want to attract stay and live?

The past decade can be considered nothing less than a miraculous one in human innovation. More ideas and products have been realised than any decade before, with greater flows of people, goods, and services between cities, countries and continents. In this new, global world-order, life goals and work preferences are changing too.

And that is where cities have to adapt as well. Because, have you ever thought what makes ‘cities rule the world’? No longer are urban regions economically competitive just because of a strong industrial sector, or because of an international (air)port. In today’s post-industrial economy it’s now the ability to aggregate human capital that defines successful cities.

Founded in 2011, The Class of 2020 is a think-tank for the future of living, learning and working. Based in Amsterdam, we run our non-profit on 4 main pillars: Events (The European Class Conference), Research, Academy and Advisory. Our main focus is on student living and how it has transformed the Urban Campus, the ecosystem in which universities, corporates and cities co-create to develop smarter living environments. We’ve created an international network of 85+ partners, that have shaped student accommodation as a recognised asset class in Europe.

Jorick Beijer is Director of The Class of 2020. He is an expert and leader in the nexus between alternative investment, international talent and urbanism. His broad working experience bridges entrepreneurship and education, with a current teaching position at Delft University of Technology. He studied complex cities at Delft University of Technology (cum laude) and a post-grad Future Urban Initiatives in Los Angeles.

Jorick will talk about how every city, big or small, can successfully start attracting, growing and retaining the brightest international talent.


Jorick Beijer,
The Class of 2020 | The Co-Revolution in Living, Working & Learning


Register for the event by filling out the form below

450 € one person
350 € per person with 2 and more people

Price includes:
1) conference materials
2) lunch
3) a two year free access to Nordic Place Branding Digital Library – a collection of recorded presentations from NPBC presentations since 2019
4) “White Paper on Place Branding” by September.

Price excludes VAT.

Do you want to register more people to the conference?


I accept that the registration is binding. Participant name(s) can be changed, but ticket(s) cannot be cancelled. Should the Covid-19 situation persist and the conference in Oslo on November 26th cannot be held in the physical location, I accept that the event will be substituted as a webinar.


Please fill out the form below to get in touch.